Rabu, 10 Maret 2010

english business 2 assignment

CHAPTER 1
INTRODUCTION



Background issues


Development of various kinds of food currently makes some people started in business many different kinds of food, especially cakes that can provide benefits up to 100%.
Along with many bermunculannya competitors, making the cake producers have varied and innovative in making the product to maintain and secure new customers.


In an effort to retain and gain new customers, manufacturers need to forecast sales activity to determine what products have started to come down to predict sales and product sales in the future to minimize losses. Besides forecasting sales can also be a first step the decision to change or innovation in products whose sales have started to decline. With the sales forecasting activities, making producers more effective in making the product in order to survive in the competition. Therefore the result of much-needed sales forecast for the producers saw sales targets in the future in order to remain able to meet customers' needs.


Based on the above descriptions, sales forecasting is very important for producers to make decisions cakes in the future.
This is what makes the writer feel drawn up forecasting problem as a scientific writing and give the title "Forecasting Sales of cakes at Cita Rasa Cake Shop"

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